Category Archives: business development

The company you keep… Connections on LinkedIn – Pt 2

Posted on August 17, 2010 by will

Take care who you link in with You have 5 choices to make when someone invites you to join their network Accept but always send a personal message immediately thanking them for inviting you to join their network If you’re … Continue reading →

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Using LinkedIn to double your business through cross-selling! pt2

Posted on August 10, 2010 by will

Proposal for integrated marketing (i.e. cross- selling) using LinkedIn If you’re on LinkedIn, start to link in with others within your company; this should start with people in your department then moving to others in other disciplines. I generally discourage … Continue reading →

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Using LinkedIn to double your business through cross-selling! pt1

Posted on August 5, 2010 by will

Cross-selling – the problem Multidisciplinary firms and companies, generally the larger ones, tend to work in deep, dark silos with little or no contact between them. In accountancy companies, law firms, property consultancies and major financial institutions there are many … Continue reading →

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Asking for Recommendations – tips 16-20

Posted on July 29, 2010 by will

Think ahead when it comes to testimonials – consider the changes that you have seen personally – and remember your manners; business relationships often last well beyond a single deal.. think ahead; weeks, months, years or decades down the line! … Continue reading →

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Asking for Recommendations – tips 11-15

Posted on July 27, 2010 by will

Consider the practicalities when asking for a testimonial – where, when, and how will it be used? 11.  Make sure your client puts your testimonial on their letterhead. 12. Ask them not to date it so it doesn’t become out … Continue reading →

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Asking for Recommendations – tips 6-10

Posted on July 22, 2010 by will

Consider what a testimonial is used for.. it tells other people why they should use a product or service – so make it relevant to the people who are going to read it… 6. How easy is it to do … Continue reading →

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Asking for Recommendations – tips 1-5

Posted on July 20, 2010 by will

It’s always good to get recommendations or a good testimonial; the easiest way on LinkedIn is to recommend someone yourself – they will then have the opportunity to recommend you back. Sometimes it’s difficult to know what to ask for/give … Continue reading →

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Top 5 LinkedIn Tips

Posted on July 15, 2010 by will

Build your profile.  It’s your CV available for anyone in the world to check out! Be careful who you connect with.   Remember your manners.  Say “thank you” if someone recommends you.   Join groups.  A useful way of getting … Continue reading →

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The Future of Networking

Posted on July 13, 2010 by will

What does the future of networking online and offline look like? Canyou identify any trends that owner/managers should be paying attention to? “In a word – LinkedIn.” This social media tool is as close to face-to face networking as you … Continue reading →

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Face-to-face vs. Online Networking

Posted on July 8, 2010 by will

Clearly online networks now play a major role in networking. Are the skills needed to successfully utilise these online networks different to those needed for a physical networking event? ”Networking, online or off, is all about being proactive. The more … Continue reading →

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