There was recently a news release on LinkedIn Sales Navigator.

Many people ask me if a LinkedIn upgrade is worth it. The answer is often a ‘no’ from me.

Why do I say that?

Well, it’s for this reason. If you are NOT maximising your use of the free version of LinkedIn, then paying LinkedIn some cash will not improve things. However, if you are actively and strategically utilising LinkedIn then an upgrade can be brilliant. I personally use Premium and Sales Navigator.

LinkedIn has just announced a new Q2 release of its £60/month option, which will include:

Of the new LinkedIn Sales Navigator updates LinkedIn says:

You can see additional emails, phone numbers, website URLs, social handles and office addresses pulled from both their LinkedIn profile and your CRM in one place. And if you add, say, a social handle for a person in Sales Navigator, that information is shared with other team members on the same Sales Navigator contract.”

According to a Martech article, the new updates to LinkedIn Sales Navigator will be compliant with the General Data Protection Regulation (GDPR) which comes into effect this Friday (25th May).

If you’d like a chat to establish if an upgrade might be beneficial to you can find me on LinkedIn here.

You should be able to easily find the relevant information you need about the people and companies that matter to you and know how to build a strategy to engage with them. Can you? If not contact me today and we’ll soon have you strategy building, engaging and generating leads to pave the way for sales!

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