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Course Introduction

Have you ever wondered if you could get more out of LinkedIn?

LinkedIn is probably the most underused business development tool in modern times.

Over 25 million people in the UK alone have a LinkedIn account. Your prospects are highly likely to be there. How do you find them? How do you engage with them?

I have the answer.

The aim of ValueExchange’s LinkedIn training courses is to inspire and motivate you to take your use of LinkedIn to the next level, by sharing knowledge, experiences and examples of best practice.

The LinkedIn training course takes you away from the office and allows you to learn and share with a recognised industry professional and a small group of like-minded people to really focus on your social strategy and day-to-day use of LinkedIn.

Who Should Attend My LinkedIn Training Courses?

Directors, managers, those with business development roles or any person in a role where the use of LinkedIn can support the achievement of corporate, business function and/or personal job role objectives.

If you want to present a credible personal profile, get found online, receive more inbound leads, warm sales calls and more business opportunities, this session is for you.

People ask me, “What level of existing knowledge do you need to benefit from coming on the course?” My answer is that anyone who has a LinkedIn profile will learn something valuable.

Those who are setting out on their journey will have the means to begin that journey competently, quickly becoming successful on LinkedIn if they commit to the tips and tasks described.

Those who consider themselves to be more advanced will be really challenged and, by the time they leave the room, will understand how to make LinkedIn really work — delivering on their goals.

To answer this question for yourself, ask yourself, “Am I  getting new business from my efforts on LinkedIn?” If this answer is “no” or “very little”, then you will benefit from coming on this course.

If you are already regularly driving new business through LinkedIn but would like to improve still further, then a one-to-one session with you might be the answer to take you even further on that journey. Just get in touch for details of how that might work for you.

Course Location

Cloth Hall Court, Quebec Street, Leeds, LS1 2HA.

Cloth Hall Court is a historic landmark in Leeds and has recently been refurbished, providing a most memorable place to visit. It’s a one-minute walk from Leeds City Station in the heart of the city centre.

Parking nearby is plenty, but it can be expensive, so please plan ahead! For more information on the many nearby Leeds City Centre car parking options please click here.

Bootcamp Course Details

You will be welcomed to registration by myself, Nigel Cliffe, your session leader. You will have the opportunity to network with course attendees over coffee from 9.00am and training will start promptly at 9.30am, finishing around 4.00pm with a coffee break in the morning and afternoon. Lunch can be obtained locally.

In advance of the LinkedIn course session, I will review your profile to tailor the advice given, allowing you to leave with no excuse not to have a professional profile and really make LinkedIn a success for you!

During the day I take you on a journey — from improving your profile to using LinkedIn for insight gathering and lead generation. By the time you leave, you will have a clearly defined strategy for using LinkedIn — both personally and for your business.

I encourage attendee participation throughout and there will be plenty of opportunities to ask your individual questions. And we have plenty of fun!

There is a lot of information to take in during the day. In the morning we concentrate on the ‘why’ of LinkedIn and what is possible. In the afternoon we look at some examples of great use cases and go live to ‘fix’ things as we go. I want you to leave with ‘Why to…’ as well as a dose of ‘What to…’ do! Bring along your laptops for this session, although not essential.

Learning Outcomes

By the end of your LinkedIn training you will understand:

  • The importance of business networking and the benefits of LinkedIn
  • LinkedIn etiquette and best practice
  • How to build a great profile
  • How to make connections and manage invitations
  • How to use LinkedIn for competitor monitoring and intelligence gathering
  • How to use Advanced Search to identify decision makers and influencers
  • How to publish content through LinkedIn
  • How to demonstrate thought leadership

I look forward to changing your LinkedIn world!

I will even show you how to find your next best client!


Available LinkedIn Bootcamp Courses to Book Now

ValueExchange LinkedIn Bootcamp
15th January – Leeds

ValueExchange LinkedIn Bootcamp
19th February – Leeds

ValueExchange LinkedIn Bootcamp
18th March – Leeds

ValueExchange LinkedIn Bootcamp
22nd April – Leeds

ValueExchange LinkedIn Bootcamp
19th May – Leeds

ValueExchange LinkedIn Bootcamp
24th June – Leeds

ValueExchange LinkedIn Bootcamp
22nd July – Leeds

Enquire about a LinkedIn training programme tailored for you

To find out more about our in-house training courses, get in touch via the form below, email us on nigel@valueexchange.co.uk or call us on +44 (0)7976 894353