Author

Nigel Cliffe Icon

Nigel Cliffe

Principal Consultant

Is Upgrading to LinkedIn Sales Navigator or LinkedIn Premium Worth It?

21st May 2018

There was recently a news release on LinkedIn Sales Navigator. Many people ask me if a LinkedIn upgrade is worth it. The answer is often a ‘no’ from me. Why do I say that? Well, it’s for this reason. If you are NOT maximising your use of the free version of LinkedIn, then paying LinkedIn […]

Take Your Lead Generation to the Next Level With In-House LinkedIn Training

17th May 2018

Just as you never stop learning you also never stop teaching. We all share our knowledge and skills we have picked up during our lives with the people around us every day, sometimes indirectly without even knowing it! Personally, after being a leading practitioner and LinkedIn user since 2007, I enjoy passing on my experience […]

Is It Time To Clean Up Your LinkedIn Connections?

14th May 2018

Are 15% of your LinkedIn Connections recruiters? I often suggest to people I train that clearing out invaluable Connections is a good thing. Whilst in the process of doing just that a connection of mine had 350 recruiters amongst his Connections. He was simply staggered. How many of those recruiters did he have a relationship […]

Why Your Company Email Should Be Your Primary Email Address On LinkedIn

14th May 2018

Which email address should be your ‘Primary’ email address on LinkedIn? I found myself in a discussion where a person suggested you should never have your company email address shown on LinkedIn, including as your ‘Primary’ LinkedIn email address. I SIMPLY HAD TO DISAGREE! Here is what I said: “I TOTALLY disagree with you [Name]! […]

The Increasing Importance of LinkedIn Hashtags

14th May 2018

…and another, significant, upgrade to LinkedIn. We saw it coming – the increasing importance of #hashtags You can now provide a list of hashtags you would like to follow. You create your own list of important topics you would like to follow on LinkedIn and improve your feed as a consequence. LinkedIn are calling these […]

How to link up with business opportunities around the world

11th May 2018

A unique one day training session on how to use LinkedIn to start or improve your international trade £300 + VAT. Leeds – Thursday 31st May 2018 There is a world of business opportunities out there, but what puts many SMEs off taking the international plunge is the size and scale of the financial gamble […]

Knowledge Transfer Network Event at University of Bradford

4th May 2018

Contact Nigel for more details Address: Titus Salt Building, Arthur Francis Lecture Theatre, University of Bradford, Emm Lane Campus, Emm Lane, Bradford, West Yorkshire, BD9 4JL Date: Monday 18th June 2018, 5.30pm – 8.30pm, including networking. “You’re on LinkedIn – so what?” (How to turn LinkedIn into your most valuable lead generation tool!) Nigel will […]

Telling Your Story Via Your LinkedIn Summary and Headline

2nd May 2018

There is a critical change in the new LinkedIn profile design for desktop I need to tell you about. And it is an opportunity: We still have 120 characters viewable in our headline. You might call it your strapline. LinkedIn haven’t changed this, but it has more prominence underneath your profile picture. Make sure yours […]

New LinkedIn Profile Update Has Landed!

23rd April 2018

Breaking News! (Well, for me at least!) The long-awaited LinkedIn profile update has just rolled-out for me. Here is the first profile, belonging to my highly respected LinkedIn connection, Andrew Collier, a portrait photographer, that I viewed with the new format. It raises a few points of note about preparing your own profile to accommodate […]

How LinkedIn Can Help You Network On and Offline

18th April 2018

I’m speaking at an upcoming Leeds Mencap Business Networking Event (and breakfast!) on 8th May, sharing tips on how to use LinkedIn to generate new opportunities and business. The ‘networking’ element of the event got me thinking: I am a seasoned networker, fairly accustomed to meeting new people and striking up conversations – how daunting […]

Enquire about a LinkedIn training programme tailored for you

To find out more about our in-house training courses, get in touch via the form below, email us on nigel@valueexchange.co.uk or call us on 07976 894 353