2 mins 22 secs
Videos » LinkedIn Profile (Personal Brand) vs LinkedIn Company Page
People, individuals like you and me, engage with each other on LinkedIn. We don’t engage with Companies.
It saddens me to see so many companies relying on continually posting from their Company page with very little benefit. With just a small change in their strategy, that same content could have an infinitely greater exposure and impact.
I share why LinkedIn company pages just DON'T work and how to get around this for a better LinkedIn strategy...specifically by building the LinkedIn Profiles of your employees (and yourself!) to become ambassadors for your brand.
For more reasons why I'm not a fan of LinkedIn Company Pages when it comes to an effective LinkedIn strategy click here.
I hadn’t appreciated just how important a good profile is on LinkedIn, even though I am rarely on the platform
Just wanted to let you know how insightful I found your recent online talk for the University of Leeds. You used my profile as an… Read more “Daisy”
I particularly enjoyed learning about how to post news and items of interest to my target audience so as to instigate fruitful discussions, which will… Read more “Bootcamp Attendee 4”
I thought your session was one of the most useful aspects of the career development programme on the MBA.
It was like I had a light-bulb moment – suddenly all came clear. My time spent on LinkedIn will never be the same again.
The webinar was incredibly useful, thank you so much – lots of food for thought and I will certainly be taking action on my own… Read more “Sharon Booth”
I grasped, for the first time, how much time I have wasted in the past on LinkedIn, not having a cohesive strategy. From today, I… Read more “In-House Training Attendee 4”
This morning’s [Top Tips to Improve Your LinkedIn Profile] webinar was absolutely awesome; a revelation for me personally.
I thought I was a pretty proficient LinkedIn user until I met Nigel. However, I hadn’t converted any new business. Within two weeks, yes, just… Read more “In-House Training Attendee”
“Thanks for this thought provoking and easy to follow guide. I’ve got a completely different outlook on how I can use social media more effectively… Read more “Richard Harrison”
Nigel’s course was so valuable to me, I carry the hand-written notes I took on his training course with me everywhere I go, in the… Read more “Bootcamp Attendee”
I thought the LinkedIn bootcamp would move me from zero to hero. It was better than that. Small group, almost personal training and excellent tuition.… Read more “Bootcamp Attendee 2”
LinkedIn Bootcamp by Value Exchange is a great way to find out what you do and don’t know about LinkedIn in a friendly and enjoyable… Read more “Bootcamp Attendee 3”
After posting my first video last week, I am totally shocked at how many views and comments I got considering how I rushed doing the… Read more “Moona Karim”
A huge thank you for such an exceptional course over the last 7-8 weeks. The combination of a clearly effective LinkedIn Marketing model, literally dozens… Read more “Julian Bridgewater”
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